14 Nov 2018
This happy group just returned from a couple of sunny days in Marrakech. The conference was full of...17 Oct 2018
Today, PriceGain can proudly present a brand new website, and wish you a heartfelt welcome. You can now...15 Oct 2018
Is water always a commodity? Water is one of the most essential and important elements on earth but have...20 Sep 2018
With the purpose of inspiring others to get more engaged and focused on pricing, PriceGain arranges...7 Sep 2018
When a company has to determine the price of a new product or service, it has two choices. Either it can...20 Aug 2018
Time-worn pricing methods and market practices, plus an all too often uncalled-for fear of losing...4 May 2018
Conjoint analysis is probably the most successful marketing research tool used for measuring customer...17 Mar 2018
You learnt it at school. As did your parents and your grandparents. The cost-plus pricing method. Even...10 Jan 2018
Maybe you’re already doing all of this – analysing price-elasticity and customer value, continually...