Why is it becoming increasingly popular for companies to switch over to SaaS offerings? What are the benefits of switching to this model? And how should you price your digital services to achieve business growth? In this episode of The Pricing Podcast, Per Högberg, Founder and Senior Partner at PriceGain, and Matilda Hölcke, Director and Marketing Manager at PriceGain, discuss how to price SaaS offerings in the most profitable way and how pricing can help navigate the most common challenges.
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The audio version is only available in Swedish.
23 Mar 2023
In this episode of the Pricing Podcast, we discuss how customers can set their own prices. How does it work, and what are the benefits of involving the customer in pricing? How can this strengthen a company's revenue and profitability?...23 Feb 2023
In this episode of the Pricing Podcast, we discuss a current business trend - subscription sales! We share the benefits of subscription sales and the most important factors for developing an attractive subscription offer that strengthens your......