In this episode of The Pricing Podcast we look at pricing strategies for the different sales channels and what you should consider when setting your prices. Göran Skugge, Senior Partner at PriceGain and Matilda Hölcke, Director and Head of Marketing at PriceGain, will discuss how to identify the value of buying in the different sales channels and how the right pricing strategy can help you set your prices in the most profitable way.
On the go? Listen on your phone instead. Download the app Podbean and follow the link: https://www.podbean.com/ew/pb-8zxvg-11a4611. The audio version is only available in Swedish.